Last updated: 18-10-2025

1. Introduction

Newlaunch Alerts (“we”, “us”, “our”) operatesnewlaunch.co.in. This Privacy Policy explains how we collect, use, disclose and protect your personal data when you interact with our Site and when you opt to receive messages via WhatsApp (the “Service”).

Scope: This policy covers data collected via the Site, forms, cookies and WhatsApp communications (including data processed through the Meta/WhatsApp Cloud API).

2. Data we collect

We may collect the following categories of data:

A. Information you provide directly

  • Full name

  • Mobile phone number (including country code)

  • Email address (if provided)

  • Location data (city, locality)

  • Any messages you send via forms or WhatsApp

B. Automatically collected information

  • IP address

  • Device and browser information

  • Referrer URL and pages visited

  • Analytics data (e.g., page views, session length)

C. WhatsApp metadata

  • Message timestamps

  • Message content (if you send messages to us)

  • Delivery and read receipts (as allowed by WhatsApp API)

D. Cookies and tracking technologies

  • See Cookie Policy for details

3. How we use your data

We use personal data for the following purposes:

  • To provide the Service and send WhatsApp updates, alerts and transactional messages

  • To respond to inquiries and support requests

  • To personalize content and improve the Site

  • For analytics and performance measurement

  • For marketing and promotional communications (only with consent)

  • To comply with legal obligations

4. Legal basis and consent

Where required by applicable law, we rely on your consent to process personal data for marketing communications. For essential processing necessary to deliver services you requested (e.g., sending transactional WhatsApp updates), processing is necessary for performance of our contract with you.

5. Sharing and disclosure

We may share personal data with:

  • Meta / WhatsApp Cloud API: to send WhatsApp messages and store message metadata

  • Service providers: analytics, hosting, email, CRM providers

  • Law enforcement or legal claims: when required by law or to protect our rights

We do not sell your personal data.

6. Data retention

We retain personal data only for as long as necessary to provide the Service, comply with legal obligations, resolve disputes, enforce agreements, and for analytics. Typical retention periods:

  • WhatsApp message logs: 1 Year

  • Lead/contact details: 1 Years

7. International transfers

Data processed by Meta/WhatsApp Cloud API may be transferred and stored outside India. We will take appropriate safeguards required by law when transferring data internationally.

8. Security

We implement reasonable administrative, technical and physical safeguards to protect personal data. However, no internet transmission is 100% secure — we cannot guarantee absolute security.

9. Your rights (India / general)

Depending on your jurisdiction you may have rights including:

  • Access, correction, portability of your personal data

  • Request deletion or restriction of processing

  • Withdraw consent to marketing communications

  • Object to processing (where applicable)

To exercise rights, contact us at: [info@newlaunch.co.in]. We will respond within applicable legal timeframes.